Portfolio Website renewal project (2017) Entreprise level website renewal. Content renewal. New information architecture. Passes product page (2017-19) Passes and admission landing page. Introduced new seasonal promotions. Improved mobile experience. Writing for the web training Agency-wide writing for the web training. Plain language writing and effective content organization. Mobile-friendly copy and microcopy. Brand tone standards. Task management workflow using Trello, Zapier, and Airtable Share workflow management tips. Document team best practices. Automate reporting. Web strategy for cannabis (2018) Web strategy for a high profile announcement. Plain language writing and effective content organization. Attention to visual language.
